Jane Iredale Portland
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The most beautiful cosmetic you can wear is healthy skin. That’s why everything we develop is a true extension of skin care. Our micronized mineral makeup is not just a refinement of normal makeup; it is a new technology. So effective, it is recommended by plastic surgeons, dermatologists and skin professionals. Our micronized mineral bases are concentrated pigment. This means that we use no fillers like talc to stretch pigment or dyes. (Pigment is defined as inorganic color insoluble in water,) as opposed to dyes which are organic (usually derived from petroleum) and soluble in water. Because our bases are concentrated pigment, the coverage we can achieve is far superior to normal makeup with a minimum amount of product. This is why mineral makeup should always look sheer and natural. This concentrated pigment also gives us the high rating we achieve with sunscreen protection. |
